September 24, 1966 the first ever Potato Bowl USA football game, billed as a battle between two of the largest potato growing regions in the United States, Idaho and the Red River Valley. The game was played at Memorial Stadium in Grand Forks. The idea of creating a week of festivities to celebrate potatoes and football was put together by UND Athletic Director Len Marti, Head Football Coach Marv “Whitey” Helling, Assistant Football Coach Jerry Olson and Sports Information Director Lee Bohnet. In that first game in 1966, the University of North Dakota thumped Idaho State 41-0. UND posted an 8-2 record that year. UND is 37-12 in its first 49 Potato Bowl games.
50th Annual Potato Bowl USA
September 8-12, 2015
Check out some of the fun from 2014 on this UND-TV video!